Immersive exhibitions in the UK — development, actors and perspectives
1. Introduction In the UK, “immersive exhibition” has become shorthand for large-scale projection environments, spatialised sound and sensorial scenography—often blended with XR—to create the feeling of stepping into anzother time and place. The “immersive” label is also a marketing lever that widens the funnel to families and first-time museum-goers while recasting art and heritage as […]